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What happens when creative people are involved in shaping solutions to the issues we face as a society?

practice areas

Since 2007, we’ve worked with organizations in four key sectors that shape the ideas and interactions we have with one another.

policy & civic sector

education

media

culture

capabilities

We believe that involving design thinking to tackle complex questions can yield more dynamic, trusting, and accountable communities. Our capabilities include, but are not limited to:

define

  • Vision & goals setting
  • Brand architecture analysis
  • Policy brainstorms
  • Team structure analysis
  • Guides & how-to handbooks
  • Workshop design & facilitation
  • Community engagement

research

  • Content, communications, & visual identity auditing
  • Stakeholder interviews
  • Journey mapping
  • User persona definition
  • Comparative analysis
  • Network mapping
  • Brand positioning

create

  • Visual & digital design
  • Experience & wayfinding design
  • Content strategy
  • Sitemapping
  • Information architecture
  • Messaging development
  • Brand guidelines creation

build

  • Wireframing
  • Front-end & back-end development
  • Responsive development
  • Accessible development
  • Print & physical production oversight
  • Video production

team

We are a civic-minded group with a flexible skill set that can solve a range of challenges.

David Jalbert-Gagnier

principal & founder

Nicole Kwan Leighton

strategy and engagement director

Elliot Arthur

Senior Designer

Kirk Pettinga

Developer

Since the start of Objective Subject, we’ve worked with some talented people. Gone, but not forgotten a few of our fellow co-workers:

  • Aaron Carámbula @carambula, Facebook

  • Emma White @nodilemma, Portal A

  • Sam Gray @samrgray, BlenderBox

  • Kuan Luo @kuanluo, Etsy / Grand St

  • Blake Olmstead @blakeolmstead, Atlas Obscura

  • Zack Seuberling @zackseuberling, Rumors

  • Mark Silver @markdsilver, The New York Times

  • Dan Shin @dan_shin, Square
  • 
Houman Momtazian, Everything Type Company

Recognition